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News and Media
Influenza -
prevent a
bad disease
with a
good vaccine!
Influenza in the News
Read coverage of influenza-related events, letters
to the editor, and more.
Talking points: Deaths in Children from Influenza Complications
This document was prepared by the Centers
for Disease Control and Prevention to aid healthcare providers in
responding to questions and concerns about the children who died from
influenza-related complications in the 2008-09 influenza season.
Videos and Public Service
Announcements
Why Flu Vaccination Matters: Personal stories from families affected by Flu"
This powerful six and half-minute video, created by the U.S. Centers for Disease
Control and Prevention (CDC) in collaboration with Families Fighting Flu (FFF),
features the personal stories of parents who have tragically lost or nearly lost
a child to the flu.
Talk Flu To Me
These 60- 30- and 20-second television
public service announcements
reinforce the importance of influenza vaccination for at-risk groups
(e.g., people with asthma and diabetes) and anyone who wants to reduce
their risk of getting and spreading influenza. "Talk Flu to Me" expands
on the highly successful "Are You Talking to Me?" PSA that ran
nationwide during previous influenza seasons.
Childhood Influenza Immunization Coalition Print and Radio Public Service
Announcements
The Coalition's 60-second radio PSA
features Coalition Chair, Richard H.
Carmona, M.D., M.P.H., FACS, 17th Surgeon General of the United States
(2002-2006), President of Canyon Ranch Institute and Distinguished
Professor of Public Health, The University of Arizona Mel and Enid
Zuckerman College of Public Health, and encourages parents to get
themselves and their children vaccinated against influenza every year.
The radio PSA will air throughout the 2006-07 influenza season.
Print-style PSAs are available in consumer and professional versions to
help promote the vaccination of children against influenza in key
consumer and medical publications.
Television
and Radio Public Service Announcements (PSAs)
Black and white print ads and sample newspaper
articles.
These materials target various audiences including African American seniors,
Hispanic seniors, and parents of young children and of children with chronic
health problems.
Source: Academy for Educational Development
and
Centers for Disease and Prevention
Why
Don't We Do It In Our Sleeves?
This 5-minute video was designed to encourage
people to cough and sneeze according to the infection control guidelines put
forth by the Centers for Disease Control and Prevention. Its message is serious,
but it is presented with humor in such a way that it engages the viewer's attention
for a full five minutes. It can be enjoyed by individuals, but it is even more
fun to watch in groups, resulting in community reinforcement. The video was produced
with the assistance of three infectious disease doctors, two hospitals, and the
Maine
Medical Association.
Source: Maine Medical Association |
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American Medical Association: Science, Research, and
Technology
Litjen (L.J.) Tan, PhD
litjen.tan@ama-assn.org
515 N. State St. • Chicago, IL 60610 |
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This website managed by the
Immunization
Action Coalition
Diane Peterson, editor • Mitch Rothholz,
RPh, MBA, contributing editor |
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