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News and Media
Influenza -
prevent a
bad disease
with a
good vaccine!
Influenza in the News
Read coverage of influenza-related events, letters
to the editor, and more.
Reuters Health E-Line
Coalition aims to raise flu vax rates in
children (10/25/07)
USA TODAY
"Flu vaccination program gets added boost" by
Anita Manning (9/20/07)
Express-News (San Antonio, TX)
"There's no excuse to not get flu shot this
year" by Don Finley (9/20/07)
Associated Press Newswires
"Officials Say More Should Get Flu Shots" by
Lauran Neegaard (9/19/07)
Reuters News
"Officials expect no flu vaccine shortage in
U.S." (9/19/07)
HealthDay News
"More Americans Urged to Get Flu Shots;
Vaccine supplies are plentiful this year, but inoculation rates are low,
officials say" by Steven Reinberg (9/19/07)
CBS4.com (FL)
"CDC: Don't Wait Til Flu Season To Get A
Shot" (9/19/07)
Public
Service Announcements
Talk Flu To Me
These 60- 30- and 20-second television
public service announcements
reinforce the importance of influenza vaccination for at-risk groups
(e.g., people with asthma and diabetes) and anyone who wants to reduce
their risk of getting and spreading influenza. "Talk Flu to Me" expands
on the highly successful "Are You Talking to Me?" PSA that ran
nationwide during previous influenza seasons.
Childhood Influenza Immunization Coalition Print and Radio Public Service
Announcements
The Coalition's 60-second radio PSA
features Coalition Chair, Richard H.
Carmona, M.D., M.P.H., FACS, 17th Surgeon General of the United States
(2002-2006), President of Canyon Ranch Institute and Distinguished
Professor of Public Health, The University of Arizona Mel and Enid
Zuckerman College of Public Health, and encourages parents to get
themselves and their children vaccinated against influenza every year.
The radio PSA will air throughout the 2006-07 influenza season.
Print-style PSAs are available in consumer and professional versions to
help promote the vaccination of children against influenza in key
consumer and medical publications.
NFID/CDC
Joint PSA Campaign,
Featuring CDC Director
Dr. Julie Gerberding
TV and Radio PSAs: 60-, 30- and 15-second.
These PSAs reinforce the severity of influenza and the benefits of immunization
into December, January and beyond.
Source: Centers for Disease and Prevention
Television
and Radio Public Service Announcements (PSAs)
Black and white print ads and sample newspaper
articles.
These materials target various audiences including African American seniors,
Hispanic seniors, and parents of young children and of children with chronic
health problems.
Source: Academy for Educational Development
and
Centers for Disease and Prevention
Boomer
Biker Immunization Ride
Two 30-second, broadcast-ready public service
announcements featuring a group of motorcycle enthusiasts ages 35-65 going on a
"biker run" to get flu immunizations. The first PSA focuses on getting flu
immunizations specifically for flu season. The second PSA promotes the idea that
you should check with your doctor year-round to learn what kinds of
immunizations you may need.
Source: California Distance Learning Health
Network
Why
Don't We Do It In Our Sleeves?
This 5-minute video was designed to encourage
people to cough and sneeze according to the infection control guidelines put
forth by the Centers for Disease Control and Prevention. Its message is serious,
but it is presented with humor in such a way that it engages the viewer's attention
for a full five minutes. It can be enjoyed by individuals, but it is even more
fun to watch in groups, resulting in community reinforcement. The video was produced
with the assistance of three infectious disease doctors, two hospitals, and the
Maine
Medical Association.
Source: Maine Medical Association
Press Releases
No new press
releases have been issued by the Summit for the 2007-2008 season |
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American Medical Association: Science, Research, and
Technology
Litjen (L.J.) Tan, PhD
litjen.tan@ama-assn.org
515 N. State St. • Chicago, IL 60610 |
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This website managed by the
Immunization
Action Coalition
Diane Peterson, editor • Mitch Rothholz,
RPh, MBA, contributing editor |
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